February might be the shortest month of the year, but it definitely wasn’t short on wins!
Behind the scenes, it was a month of revenue milestones for our clients, commercial ranking wins, and top tier coverage landing exactly where we wanted it.
Record January Revenue
Our travel client reported record January revenue, a 21% increase year-on-year.
The growth reflects two years of steady investment across SEO and PPC. Ben and Anna have worked closely to ensure organic visibility and paid capture are aligned around the same high intent terms. Alongside that, linkable assets and Digital PR have continued strengthening the authority of the pages that drive bookings.

The above is an example of a linkable asset we created for Party Houses to turn a common planning pain point into a link worthy resource!
By building a genuinely useful tool around group cost splitting, the calculator naturally attracts backlinks from wedding blogs, event planners and lifestyle publications etc, strengthening domain authority and supporting key commercial pages.
Coverage Across Europe for Travel Client
We secured coverage for Altezza in Metrópoli Vigo and El Español, with a data-led story positioning Vigo as one of Spain’s top cities for nature lovers.
The campaign resonated strongly with regional audiences, earning authoritative placements and strengthening Altezza’s visibility within the Spanish market.
Read the story in El Español here.

UK Pet Food Brand Break Into the Top 3
Amanda moved a UK pet food brand from page 4–5 into the top three positions for several highly competitive commercial terms, including:
These queries are typically dominated by national retailers and marketplaces.
Our SEO works over the last year have resulted in a 831% increase in revenue from organic search alone.

Travel Client featured in Travel + Leisure
This month, we secured coverage in Travel + Leisure, a dream publication for the team and a title that has been a target for some time!
coverage like this reinforces domain credibility and contribute to long term visibility across both traditional search and AI search.
For travel brands operating in competitive markets, this kind of offline authority building is increasingly important!

Premier League Feature
Our travel client Nomad featured during Arsenal F.C. vs Wolverhampton Wanderers F.C., one of the biggest fixtures of the weekend.
It sat alongside the brand building work we’re already delivering for Nomad, amplifying the brand at scale while we continue building authority across search.
Statistics Pages
Data led resources continue to attract journalist citations and natural backlinks. They distribute authority and reinforce topical depth across entire domains.
For brands investing in long-term organic growth, statistics hubs are becoming increasingly important across both traditional SEO and GEO. We recently built one for a client that is already attracting high-DA links organically, with zero outreach required.

It’s been a strong start to 2026. Across every campaign, the focus has remained the same: measurable business impact.
If you’re ready to see search translate into real commercial performance, let’s talk!
Sophie Crosby
Head of Content at Minty.
With a decade of experience in content marketing, I've had the privilege of working with some of the UK and Europe’s leading brands to deliver impactful strategies. Outside of work, I’m often in the kitchen experimenting with new recipes for friends, in the ceramics studio, or spending quality time with my cat.