PPC marketing strategy initiatives in business start with a plan of action. Busy entrepreneurs are usually time poor. Therefore, to come up with the right plan of action that will drive sustainable growth in the long run, can be tricky. Many marketing briefs only outline the general goals (why) deliverables (what) and channels (how). Everything
Both Facebook Advertising and Google adWords are viable paid media options, but choosing one or the other depends on your goals and marketing budget.
One of the most common requests that we receive from business owners is to assist them in their search for an agency or consultant to manage their SEO needs.